Blog
Weekend Ritual: "Meisou" (Meditation) with Tea
As the weekend approaches, why not try a "Sweet Meditation"? In the rush of modern life, the Japanese tea ceremony teaches us to focus on the "here and now." Choose...
Weekend Ritual: "Meisou" (Meditation) with Tea
As the weekend approaches, why not try a "Sweet Meditation"? In the rush of modern life, the Japanese tea ceremony teaches us to focus on the "here and now." Choose...
The Philosophy of "Mottainai" and Our Sweets
In Japan, we have a beautiful word: "Mottainai." It reflects the spirit of respecting objects and not letting anything go to waste. At FujiTime, we embrace this by using every...
The Philosophy of "Mottainai" and Our Sweets
In Japan, we have a beautiful word: "Mottainai." It reflects the spirit of respecting objects and not letting anything go to waste. At FujiTime, we embrace this by using every...
More Than Words: The Culture of "Omiyage"
In Japan, we have a beautiful culture of "Omiyage" (souvenirs/gifts). It’s not just about the object, but the feeling of "I thought of you while I was away." An elegant...
More Than Words: The Culture of "Omiyage"
In Japan, we have a beautiful culture of "Omiyage" (souvenirs/gifts). It’s not just about the object, but the feeling of "I thought of you while I was away." An elegant...
"Daikan": How to Enjoy Sweets on the Coldest Day
Today is "Daikan," officially the coldest day of the year in the Japanese calendar. In Japan, we find ways to enjoy the cold. A pro-tip for your FujiTime treats: try...
"Daikan": How to Enjoy Sweets on the Coldest Day
Today is "Daikan," officially the coldest day of the year in the Japanese calendar. In Japan, we find ways to enjoy the cold. A pro-tip for your FujiTime treats: try...
The "Texture" of Craftsmanship
What makes Japanese sweets unique? For us at FujiTime, it’s all about Shokkan (texture). From the crispy shell of a wafer to the silky smoothness of cream, we adjust our...
The "Texture" of Craftsmanship
What makes Japanese sweets unique? For us at FujiTime, it’s all about Shokkan (texture). From the crispy shell of a wafer to the silky smoothness of cream, we adjust our...
Omotenashi: The Art of Japanese Hospitality
"Omotenashi" is more than just service; it is the art of looking after guests wholeheartedly. When serving Japanese sweets, the way you place the plate or offer the Kuromoji (wooden...
Omotenashi: The Art of Japanese Hospitality
"Omotenashi" is more than just service; it is the art of looking after guests wholeheartedly. When serving Japanese sweets, the way you place the plate or offer the Kuromoji (wooden...