Blog

The Hidden Art of Japanese Snack Packaging

The Hidden Art of Japanese Snack Packaging

Walk into a Japanese supermarket and stand in the snack aisle for a few minutes. Even if you can't read Japanese, something will catch your eye: the packaging. Bright colors,...

The Hidden Art of Japanese Snack Packaging

Walk into a Japanese supermarket and stand in the snack aisle for a few minutes. Even if you can't read Japanese, something will catch your eye: the packaging. Bright colors,...

Choco Pie: Japan's Soft Cake Snack Explained

Choco Pie: Japan's Soft Cake Snack Explained

Choco Pie is one of those snacks that exists in many Asian countries but tastes completely different in each. The Korean version is one thing. The Chinese version is another....

Choco Pie: Japan's Soft Cake Snack Explained

Choco Pie is one of those snacks that exists in many Asian countries but tastes completely different in each. The Korean version is one thing. The Chinese version is another....

5 Sanrio Snacks You Can Only Find in Japan

5 Sanrio Snacks You Can Only Find in Japan

Hello Kitty, My Melody, Cinnamoroll, Kuromi, Pompompurin — Sanrio characters are global icons. But in Japan, they appear on dozens of snack products that never make it abroad. Here are...

5 Sanrio Snacks You Can Only Find in Japan

Hello Kitty, My Melody, Cinnamoroll, Kuromi, Pompompurin — Sanrio characters are global icons. But in Japan, they appear on dozens of snack products that never make it abroad. Here are...

Umeboshi Candy: Japan's Most Polarizing Sweet

Umeboshi Candy: Japan's Most Polarizing Sweet

Hand a Japanese person an umeboshi candy and they'll smile. Hand it to almost anyone else, and you'll see one of the most dramatic facial reactions in food culture. Umeboshi...

Umeboshi Candy: Japan's Most Polarizing Sweet

Hand a Japanese person an umeboshi candy and they'll smile. Hand it to almost anyone else, and you'll see one of the most dramatic facial reactions in food culture. Umeboshi...

Crunky vs KitKat: The Japanese Chocolate Showdown

Crunky vs KitKat: The Japanese Chocolate Showdown

KitKat is famous worldwide. In Japan, it's even bigger — with hundreds of regional and seasonal flavors. But KitKat isn't the only crunchy Japanese chocolate bar on the market. Crunky,...

Crunky vs KitKat: The Japanese Chocolate Showdown

KitKat is famous worldwide. In Japan, it's even bigger — with hundreds of regional and seasonal flavors. But KitKat isn't the only crunchy Japanese chocolate bar on the market. Crunky,...

Tsuyu Snacks: What Japan Eats During Rainy Season

Tsuyu Snacks: What Japan Eats During Rainy Season

In June, Japan enters tsuyu (梅雨) — the rainy season. For about six weeks, much of the country experiences daily rain, high humidity, and grey skies. It's not the prettiest...

Tsuyu Snacks: What Japan Eats During Rainy Season

In June, Japan enters tsuyu (梅雨) — the rainy season. For about six weeks, much of the country experiences daily rain, high humidity, and grey skies. It's not the prettiest...