The Beauty of "Niju-yon Sekki": Japan’s 24 Seasons

In Japan, we see more than just four seasons. We divide the year into 24 micro-seasons called "Niju-yon Sekki." Right now, we are entering the coldest phase. This deep winter chill actually makes ingredients like strawberries and citrus sweeter and more intense. At FujiTime, we celebrate these fleeting moments of nature by using ingredients that are at their peak "Shun" (seasonal best).